For bakeries
Loyalty program for bakeries
Bakeries run two businesses at once: a weekday trade of coffee and a pastry on the way to work, and a weekend trade of families buying a box of things. A loyalty card that only understands one of them leaves money on the table.
Reward visits, not baskets
A visit card treats the weekday regular and the weekend family fairly without you pricing every item.
A daily cap if you need one
Stop one purchase becoming four stamps across a busy Saturday counter.
Seasonal rewards
Change the reward for a launch or a holiday without resetting anyone’s progress.
Nothing to print again
No reordering punch cards, no stamp that walks off in an apron pocket.
Visit cards versus stamp cards
A stamp per item works when everyone buys the same thing. In a bakery they do not. A visit card — one stamp per visit regardless of what was bought — is usually the fairer and simpler option, and it steers customers towards frequency, which is the behaviour you actually want.
What to make the reward
Pick something with a good margin that people would not normally order. A free coffee with any purchase works because it costs you pennies and brings someone in for a pastry. A free loaf is expensive and attracts customers who only appear when it is free.
Common questions
- Can I limit stamps to one per customer per day?
- Yes. Set a daily cap per customer and the server refuses anything beyond it, so it holds even on a chaotic Saturday.
- Can I run a different reward at Christmas?
- Yes. Change the reward whenever you like — existing members keep the progress they have already collected.
Keep reading
Loyalty program for cafés
Digital loyalty cards for independent cafés. Branded to your café, added to your customer’s phone, and live in about five minutes.
Loyalty program for coffee shops
A digital stamp card built for coffee shops. Customers add it to their phone at the counter, your baristas scan it in two seconds, and you finally see who is coming back.
Loyalty program for dessert cafés
A digital loyalty card for dessert cafés and ice cream shops. Turn occasional treats into a habit worth tracking.
Put your loyalty card in your customers’ pockets
Publish a branded card in about five minutes. 14-day free trial, no card required.